Gripping and darkly comic, Breaking Twitter takes readers inside the battle between one of the most intriguing, polarizing, influential men of our time – Elon Musk – and the company that owns our world’s best hope for a shared global conversation.
From employee accounts within Twitter headquarters to the mission-driven team Musk surrounded himself with, this is the full story from all sides. Can Musk miraculously succeed or will he spectacularly fail? What will that mean for Twitter and Musk’s other companies? What, really, is Elon’s end goal?
The whole world is watching.
Breaking Twitter will provide ringside seats.
Format: Paperback
Pages: 352
Imprint: Macmillan Business
Publication date: 09/11/2023
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