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Book Launch | ‘Sure to Rise: The Edmonds story’ by Peter Alsop, Kate Parsonson and Richard Wolfe

Event details

Thu 15th June 2023 | 5:30 pm - 7:00 pm

Scorpio Books

120 Hereford Street
Christchurch, New Zealand

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About the event

Canterbury University Press and Scorpio Books warmly invite you to the launch of Sure to Rise: The Edmonds Story by Peter Alsop, Kate Parsonson and Richard Wolfe. All welcome – arrive from 5.30pm for a 6pm start. Please RSVP to rsvp@scorpiobooks.co.nz for catering purposes.

 

ABOUT THE BOOK:

Take a teaspoon of baking powder, fold in an art deco building and legacy gardens, add an iconic brand, a dash of philanthropy, and you’ve got a rich slice of social and culinary history. Sure to Rise: The Edmonds Story tells of the famous baking powder, patents, trademarks, the hugely popular cookbook, renowned factory and gardens, the family behind the brand, and the landmarks which founder Thomas Edmonds gifted to Christchurch. Illustrated with more than 500 images, the Edmonds family story is told alongside the evolution of one of New Zealand’s most distinctive and durable brands and its domestic trademark – the Sure to Rise logo.

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